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Social Media Manager (9891133)

DUTIES

We're building the next generation of devices and experiences that make people feel closer together, which we call Augmented Reality/Virtual Reality (AR/VR). The AR/VR organization includes Oculus and Portal products, AR and VR software and content, and research and development labs.

AR/VR Marketing is responsible for bringing a consumer/user perspective to the development of our products and accelerating their adoption through famous and effective marketing.

The AR/VR Social Marketing Manager will partner with internal teams and agency partners to develop social content, lead community management and evolve our social media strategy for owned Oculus & Portal channels.  We're looking for a strategic and creative individual who can manage short-term needs and long-term strategic initiatives.

In this position, you will also work closely with the AR/VR social marketing team to help develop and define the people, processes and tools needed to deliver best-in-class social marketing

RESPONSIBILITIES

  • Partner with cross-functional teams to develop social content for Oculus and Portal channels (e.g. Product Marketing, Creative, Sales, Performance Marketing, Communication Planning). 
  • Manage the editorial calendar & publishing process in support of campaigns and evergreen content across key channels, ensuring our work adheres to brand guidelines.
  • Uphold and evolve our social strategy that defines how we attract and engage followers across channels, including Facebook, Instagram, Twitter, & YouTube; ensure it maps to business objectives and community needs
  • Document & share out social processes to drive efficiencies and best-in-class work
  • Co-manage agency partners & collaborate with in-house creative teams/production vendors
  • Analyze and report on the performance of owned social channels to measure the effectiveness of our efforts, with an emphasis on continuous optimization and iteration.
  • Build and manage paid media for boosted posts on owned channels

MINIMUM QUALIFICATIONS

  • 6+ years managing owned social channels within tech or entertainment industries.
  • Experience managing agency partners/in-house creative and inspiring them to make the best work for our social channels.
  • Proven record of creativity and innovation in the social media space.

PREFERRED QUALIFICATIONS

  • Experience developing editorial calendars for EMEA markets
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