Partner Marketing Manager
Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started. Facebook seeks a product marketer who is knowledgeable and passionate about marketplaces and mobile commerce.
The ideal candidate has experience both launching and growing products that help people discover products they love and businesses drive sales. They also bring deep understanding of diverse industry competitive landscape, trends, and business models and have strong and informed perspective on how to build and work with partners to accelerate key metrics. She or he must have experience effectively collaborating with cross-functional teams to drive results, and developing and executing against regional launch plans to bring our commerce products to market. Excellent analytical and communication skills as well as comfort with ambiguity are a must.
This is a contract position based in Singapore, with a focus on outbound partner marketing. Responsibilities include event management, constructing sales and partner assets, and managing our relationship with partners at scale.
* You will lead and support regional events, specifically industry trade shows (including Motors, Real Estate and eCom) to drive company and marketing objectives. * You will also measure, analyze and report on strategic effectiveness and return on investment for event programs - providing input to ensure Commerce is integrated thoughtfully into marketing messaging and campaigns. * Discover, drive, edit, test and create success stories to help represent the value of Commerce to businesses by working with our platform partners or cross-functional teams. * Plan and lead successful product launches and ongoing marketing campaigns, educating businesses and individual sellers on how to use our commerce platforms like Marketplace and IG. * While this is a partner marketing role, you will also need to understand the multiple players in the ecosystem across consumers, businesses, partners and other stakeholders. * Communicate the value proposition of new products to all business facing go-to-market teams and ensure that effective sales support materials and packages are created. * Drive product adoption and usage rates by supporting market facing programs and effective product launch support - Be willing and able to flex between strategic and tactical/execution responsibilities.
* BA/BS degree - 5 years work experience * 2+ years experience working in a product marketing capacity * Experience working with two to three sided marketplaces * Experience with event management, creating and building events from scratch * Excellent written and verbal communicator * Customer-focused, collaborative, and data-driven * Experience in a start-up environment * Experience collaborating with cross-functional teams to drive results, and developing and executing against regional launch plans to bring marketplace products to market