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Data Analyst, Small Business Group

RESPONSIBILITIES

  • Utilize SQL to execute ad hoc data analysis to report on marketing campaign performance

  • Build reporting dashboards and visualizations to enable the tracking of campaign/program KPI

  • Perform analyses on large data sets to understand drivers of marketing engagement and provide recommendations on campaign optimization

  • Interface and consult with marketers, analysts, and cross-functional partners to understand their reporting and data needs, serving as the point of contact for marketing reporting requests, inquiries, and action items; Interface with data engineering, product, and data science teams to implement customers’ needs

  • Support marketing team with process improvements for optimized delivery of diverse data requests

  • Support data testing and triage data issues by working with cross-functional teams such as data engineering, marketing operations, and data science

Skills


 

  • Strong SQL skills and experience working with large-scale data sets

  • Exceptional project management and prioritization skills

  • Experience managing stakeholders with competing priorities in a dynamic and changing environment

  • High level of detail-orientation

  • Experience working with cross-functional teams such as marketing, data science, data engineering

  • Clear and effective verbal and written communication

  • Experience working with data visualization tools preferred 

  • Experience in marketing industry and understanding of media/marketing measurement preferred 

  • 2+ years of working experience

Education


BA/ BS preferred. 

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